How to Choose the Right Display Gondola for Your Store
How to Choose the Right Display Gondola for Your Store
Table of contents
1）Introduction
2）What are display gondola and gondola shelving?
3）Five golden rules for choosing display gondola and gondola shelving
4）The layout magic of display gondola and gondola shelving
5）Common rollover scenes when purchasing display gondolas and gondola shelving
6）Soul-searching questions about display gondola and gondola shelving
7）Conclusion: Let display gondola and gondola shelving become your "retail magic weapon"!
8）Sintop Value
Let the goods "lie" comfortably and customers buy happily!
In the current complex international economic environment (yes, even the shelves have to care about the international situation!), more and more merchants realize that it is better to sort out their own stores first instead of being led by various external factors! In the retail industry, an excellent display gondola and gondola shelving are like the "skeleton" and "muscle" of the store, which can not only make the goods "lie" comfortably, but also make customers happy!
Today, let's talk about how to choose the display gondola and gondola shelving that are most suitable for you, so that your store can be upgraded from a "mediocre store" to a "shopping paradise that makes people weak in the knees"!
1. What are display gondola and gondola shelving?
Display gondola, does it sound like a sightseeing boat in Venice? Unfortunately, it will not carry your products around the world, but the most common "double-sided island shelf" in retail stores - in simple terms, it is the kind of "display superstar" that stands in the center of the store and can hold goods on both sides! And gondola shelving is its "flexible assistant". Through adjustable shelves, you can place the goods as you like. Whether it is potato chips, shampoo, or hardware tools, you can find your own "VIP seat".
An excellent display gondola can instantly attract customers' attention, and a smart set of gondola shelving can make the goods clearly classified, and the clerks will no longer be in a hurry when replenishing goods (after all, no one wants to see the clerks "stacking" crazily in front of the shelves, right?). Therefore, choosing them right not only makes the store look better, but also improves your "retail combat effectiveness"!
2. Five golden rules for choosing display gondola and gondola shelving
1. Load-bearing capacity: Don't let the shelves "collapse" before the goods!
If you put mineral water, canned goods or home appliances on your gondola shelving, and the shelf is more fragile than the customer's patience, that would be embarrassing! So, when choosing a display gondola, you must consider its load-bearing capacity - after all, no one wants to see the shelf perform a "free fall" in front of customers, right?
2. Material selection: Is it a "steel tough guy" or a "spoiled little princess"?
The materials of display gondola and gondola shelving determine their lifespan. Cold-rolled steel plate, anti-rust coating, wear-resistant spray... Does this sound like choosing a car? That's right, the shelf must also be "hardcore" enough to avoid mold in the humid south and deformation in a busy store!
3. Module combination: As flexible as Lego, it can cope with various "sudden whims"!
Want to sell snacks today and toys tomorrow? No problem! A good set of gondola shelving should be like Lego blocks, which can be disassembled and assembled at any time, so that your store display will never be boring!
4. Visual unity: Don't let the shelf become a "fashion disaster" for the store!
If your store is in the Nordic minimalist style, but the display gondola looks like a wholesale market model from the 1990s, the picture is simply unimaginable... Therefore, the color, lines, and style of the shelf must match the overall tone of the store, otherwise customers may think they have walked into the wrong set!
5. Safety and durability: the "longevity secret" of the shelf industry
Especially in the south, humid weather can turn iron shelves into "rusty antiques" in seconds. Therefore, when purchasing gondola shelving, you must pay attention to its anti-rust treatment-after all, you certainly don't want to find that the shelf is "old" faster than the goods one day, right?
3. The layout magic of display gondola and gondola shelving
Want customers to "lose themselves" in your store? Then you have to learn to use display gondola and gondola shelving to play with space!
- "Island-style central axis layout": Place the display gondola in the main channel to attract customers' attention like a magnet!
- "Z-shaped streamline layout": Use gondola shelving to place them in a staggered manner, so that customers can browse the entire store without knowing it! (Commonly known as the "retail version of the maze")
- "Classification display layout": Place similar products on the same group of gondola shelving, so that customers can find their target in one second, instead of wandering around like a headless fly!
- "Theme promotion area": Use special display gondola to create a limited-time promotion area, so that customers feel that "if you don't buy it, you will lose money"!
Remember, a good layout can make customers willingly pay, while a bad layout... may only make them want to escape quickly!
4. Common rollover scenes when purchasing display gondolas and gondola shelving
1. Buying low-quality shelves for cheapness, the repair cost is more expensive than the shelves!
Cheap gondola shelving is like cheap shoes - they break after two days of wearing, and the money for repair is enough to buy a new pair!
2. The shelves are too big, the store becomes smaller, and customers want to turn around and leave as soon as they enter the door!
A small convenience store stuffed with a giant display gondola is like an elephant squeezing into an elevator - it's suffocating, it's suffocating!
3. The style is confusing, the shelves and the store are like two parallel worlds!
A modern store with a retro gondola shelving? Customers may wonder if they have traveled through time!
4. The shelves are too dense, and customers seem to be playing "real-life Snake"!
If customers have to turn sideways to pass through your display gondola channel, then they probably just want to leave quickly, not buy things!
5. Soul-searching questions about display gondola and gondola shelving
Q1: Are display gondola and gondola shelving the same thing?
A: Display gondola is an overall shelf system, while gondola shelving emphasizes the adjustable shelf part. They are usually the "best partners"!
Q2: Can gondola shelving be customized?
A: Of course! Just like clothes can be tailored, gondola shelving can also be adjusted according to your product needs to make your display more accurate!
Q3: Can small stores use display gondola?
A: Of course! As long as you choose the right size, display gondola can double the display efficiency of small stores!
Q4: Is the installation complicated? Do you need to call an engineer?
A: Most modern gondola shelving supports "fool-style installation", and even clumsy people can easily handle it! (Of course, you still have to read the manual...)
Q5: Can it be adjusted repeatedly?
A: High-quality display gondola and gondola shelving both support modular adjustment, so that your store display can be changed and renewed frequently!
Conclusion: Let display gondola and gondola shelving become your "retail magic weapon"!
In this challenging market environment, instead of being influenced by external factors, it is better to optimize your own store first! A suitable set of display gondola and gondola shelving can not only improve the display effect, but also make the customer's shopping experience smoother. So, don't underestimate these "iron shelves", they may be the "secret weapon" for your store upgrade!
Sintop Value
At Sintop, we believe the right shelf system transforms retail spaces. Our gondola shelving and display gondolas are built for durability, flexibility, and style. Whether you're running a boutique shop or a supermarket, we offer customizable modular shelving systems tailored to your space and product needs. With us, your store layout becomes a strategic advantage—not just a setup.
Contact information
Website: www.sintopfixtures.com
Wechat/WhatsApp: +86 15980885084
Email: elly@xm-sintop.com